Yes—this is a strong, coherent system. I’ll walk through it in the exact order you asked, and I’ll keep everything implementation-ready, not conceptual fluff.
1. Map This Directly into HubSpot
(Contacts, CRM logic, automation, and reporting)
Think of HubSpot here as relationship infrastructure, not a sales funnel.
A. Core Objects You’ll Use
Contacts
Every expert, participant, or sponsor is a Contact.
Key custom properties to add
Create these once and reuse everywhere:
Expert Profile
- Expert Status (dropdown)
- Prospect
- Invited
- Participated
- Commons Circle Member
- Primary Expertise (multi-select)
- Technology
- Law / Policy
- Healthcare
- Internet / Digital Equity
- Renewable Energy / Climate
- Research / Science
- Ethical Exit Indicator (checkbox)
- Defunded
- Resigned for ethical reasons
- Still in role but dissenting
- Engagement Preference
- AMA
- Mentor
- Scholarship Sponsor
- Observer
Event-Specific
- Earth First SW – Registered (yes/no)
- AMA Participation Status
- Invited
- Confirmed
- Completed
- Scholarship Interest
- Yes – Individual
- Yes – Organization
- No